Ads Optimization

Responsibilities:

• Support marketing head in executing digital marketing strategy, media buying to drive campaign performance.
• Plan and execute advertising campaigns to drive user acquisition across digital platforms such as Facebook and Google Ads.
• Monitor and optimize campaign and identify the most effective user acquisition vertical to achieve marketing goals.
• Create campaign performance reports periodically. Analyze and evaluate the effectiveness of marketing method, results and action plans to enhance performance.
• Research and monitor new digital trends and acquire knowledge to develop digital roadmap and ensure the company is competing in the market.
• Work collaboratively with other internal departments and external vendors.

Qualifications:

• Bachelor’s degree or higher in Marketing/Mass Communication or any related field.
• Experienced in Digital Marketing and having an experience of performance-based marketing will be highly advantaged.
• Well-organized to meet work deadline and detail-oriented person.
• Self-motivated and can be a team player. Enthusiasm for digital media.
• Able to work well under pressure atmosphere.
• Fluent in English and good computer literature.