Digital Marketing Analyst

Miskawaan Health Group

Pathum Wan, Bangkok, Thailand

Full-time

Digital Marketing

Dec 23

Responsibilities

1. Work closely with the marketing team to implement marketing strategies to drive web traffic and Develop content and support in various internet marketing promotions to induce product usability and visibility

2. Increase MHG social media followership and engagement and improve overall presence in Thailand and international.  

3. Develop and oversee the execution of our social media strategies and campaigns across all major channels such as Instagram, LinkedIn, YouTube, Twitter, Facebook, etc.    

4. Plan and develop content for campaigns and drive brand engagement on social media, following marketing team campaigns.

5. Measure and analyze social media activity with data-driven insights.

6. Work closely with cross-functional partners to develop and optimize social media, marketing and PR strategies with Influencers, brand ambassadors and celebrity collaborators.  

7. Work with chosen digital agency to collaborate with internal team in developing MHG websites and gain better insight to drive SEO & SEM.

8. Prepare regular reporting & statistic analysis, responsible for tracking, interpreting and setting strategies to improve 

9. Research the market and competitors. Compile in-depth business reports and translate findings into insightful business advice for marketing team.


Qualifications

• Bachelor’s/Master’s degree in Marketing or related field.

• Fluent in English both spoken and written

• Experience in the creation and execution of digital advertising campaigns across multiple platforms.

• Minimum 3 years proven experience with strong knowledge in Social Media Marketing/ Management/ Digital Marketing.

• Good copywriting skill, creative and detail oriented.

• Strong interpersonal and communication skills.

• Ability to work under pressure and handle multiple projects simultaneously.

• Always be on top of the latest digital marketing trends.

• Good knowledge on health products would be a huge advantage.


Details:

• Monday to Friday 09.00-18.00

• Provident Fund

• Group Insurance

• Vacation leave

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