Digital Media Ad Optimization


Pathumwan, Bangkok, Bangkok, Thailand


Digital Marketing / Associate

Jun 9

Key Responsibilities;

  • Plan and implement digital media including Google Adwords, Facebook Ads, Instagram and other channels
  • Strategically plan, set up and optimize online media suitable for specific campaign matching with target audiences and company’s objectives
  • Analyze web metrics, provide effective campaign reports to clients, and recommend optimizations when appropriate to improve media performance
  • Perform initiative and creative idea for online campaign targeting online users
  • Participate in development and management of effective integrated media buys under the supervision of Department Head
  • Negotiate for the best result regarding Media Space/ Price/ Values from vendors and confirm the bookings
  • Approve campaign setup and accuracy of campaign assets before launch.
  • Handle all digital media billing using monthly tracking reports and invoice reconciliation


  • Bachelor’s Degree or Master Degree in Mass Communication or in a related field
  • At least 1-2 years experience in Online Media Planning or Buying, Biddable Media, or Media Optimization
  • Proficient in Google ads (all types of ads) and other social media ads platforms is a plus
  • Experienced and knowledge of digital planning tools, industry standard, ad serving platform, social media and influencer marketing
  • Proven record of successful A/B testing and conversion rate optimization
  • Deep understanding of Google Analytics or similar web analytics tools
  • Good personality, effective speaking and writing skills both in Thai and English
  • Proactive, detail-oriented and multi-tasker
  • Enjoy new challenges and working with dynamic teams
  • Highly proficient in Microsoft Office (Outlook, Excel, Powerpoint) and Apps for MAC

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