[Rabbit's Tale CX solutions] Solution Architect

Duties:

• Meet with clients to analyze their work practices and understand the nature of their businesses to properly define needs and customize marketing solutions using Salesforce Marketing Cloud.
• As a key contributor on a project team, guiding customers through the implementation of Marketing Cloud solutions using Publicis Sapient’s “HOW” agile project methodology
• Conducting marketing business process review meetings and leading the evaluation of functional and technical requirements
• Developing marketing automation-specific User Stories and lead use story refinement meetings to finalized acceptance criteria
• Developing functional specifications and business architecture (in close collaboration with Marketing Technical Architect)
• Recommend best practices for key Journey Builder/Engagement Studio campaigns
• Developing marketing automation-specific project plan/work breakdown structure components in collaboration with Engagement Manager
• Serving as the primary point of contact to the client’s Product Owner for marketing automation and/or client marketing team
• Iterate on solutions through a Build/Test/Review cycle with customer Product Owner
• Offering high-level guidance on marketing best practices 
• Negotiate solutions to complex scenarios with multiple parties and agendas
• Develop and deliver end-user training with support from Marketing Technical architect
• Provide guidance to optimizing marketing operations
• Coordinate and deliver User Acceptance Testing
• Create client-based training materials and deliver end-user training
• Overall responsibility for project success and customer success
• Optimize plans and resources to deliver maximum value to clients
• Develop and nurture trusted adviser relationships with clients
• Assist with Account Planning/Management and other pre-sales activities in new and existing logos
• Influence and coach customers throughout their Salesforce journey
• Coach, mentor and develop junior resources
• Make decisions that positively impact Customer, Company, and Individual metrics

Qualification:

• 4+ Years of Martech design and integration experience, with preference to the Salesforce platform (though similar platform experience such as Adobe will be considered)
• BA/BS degree or equivalent work experience. MBA is a plus
• 2+ Years of exposure to integrations, developing and executing data migrations.
• 5+ experience consulting with clients with an emphasis on demand generation, personalization, Martech and Adtech solutions.
• Strong Facilitation and interpersonal Skills.
• Understanding of Marketing AutomationData Governance, Security and Compliance best practices
• Understanding of Agile Best Practices